ah77 Privacy Policy – How We Collect, Use & Protect Your Personal Data

This Privacy Policy ("Policy") is issued by ah77 ("we", "us", "our", or "the Platform") and applies to all personal data collected from individuals ("you", "your", or "the Player") who access, register on, or use any service provided by ah77, including casino games, sports betting, live dealer tables, account management functions, and customer support interactions.

ah77 acts as the data controller in respect of personal data collected directly through the platform. Where personal data is processed by licensed third-party game providers or payment processors on our behalf, those parties act as data processors subject to contractual data protection obligations imposed by ah77 in accordance with applicable data protection law.

This Policy should be read in conjunction with our Terms & Conditions, which govern your use of the ah77 platform more broadly. By registering an account or using the ah77 platform, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein.

ah77 collects and processes the following categories of personal data about you, to the extent necessary to provide our services and comply with our regulatory obligations:

ah77 does not collect any special categories of personal data (such as racial or ethnic origin, political opinions, religious beliefs, biometric data, or health data) unless specifically required by our licensing authority for responsible gaming compliance purposes, in which case you will be informed separately and your explicit consent will be obtained.

ah77 collects personal data through the following channels:

• Direct registration: Information you provide when creating an ah77 account, including your name, date of birth, email address, mobile number, and chosen payment method.
• KYC verification submissions: Documents you upload to complete identity verification, such as copies of your CNIC, passport, or proof of payment method ownership.
• Platform usage: Data generated automatically when you use ah77, including game activity, bet records, login timestamps, and session duration.
• Payment transactions: Financial data shared with ah77 by your payment provider (JazzCash, EasyPaisa, HBL, UBL, or Meezan Bank) when you initiate a deposit or withdrawal.
• Support interactions: Information you provide when contacting our customer support team via live chat or email.
• Cookies and tracking technologies: Technical data collected automatically when you access the ah77 platform. See Section 8 for full details on our cookie practices.

ah77 only processes your personal data where we have a valid legal basis to do so. The table below sets out the primary purposes for which your data is processed and the corresponding legal basis:

Where processing is based on your consent, you have the right to withdraw that consent at any time by updating your communication preferences in your ah77 account settings or by contacting our support team. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.

ah77 may share your personal data with the following categories of recipients where strictly necessary:

• Licensed game providers and software studios: For the purpose of delivering games and recording game outcomes. These providers are contractually bound to process data only as instructed by ah77 and in accordance with applicable data protection law.
• Payment processors: JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank receive the minimum data necessary to process your PKR transactions. Each provider operates under its own privacy policy and regulatory obligations under Pakistani financial law.
• Identity verification providers: Third-party KYC providers who assist in verifying the identity and age of registered players. These providers are contractually prohibited from retaining or repurposing your identity documents beyond the verification process.
• Regulatory and licensing authorities: ah77's international gaming licence authority may require access to certain player records for audit and compliance purposes. We are legally obligated to cooperate with such requests.
• Law enforcement and government agencies: Where ah77 is required by applicable law or a valid legal order to disclose personal data, we will comply. We will endeavour to notify you of such disclosure where legally permitted to do so.
• Professional advisers: Legal, accounting, and audit professionals who are bound by professional confidentiality obligations.

As an internationally licensed platform, ah77 may transfer your personal data to servers or service providers located outside Pakistan. Where such transfers occur, ah77 ensures that appropriate safeguards are in place to protect your data to a standard at least equivalent to the protections afforded under applicable data protection legislation. Such safeguards may include standard contractual clauses, binding corporate rules, or transfers to jurisdictions recognised as providing an adequate level of protection.

By using the ah77 platform, you acknowledge and consent to the transfer of your personal data to servers and service providers in other countries for the purposes described in this Policy.

ah77 retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law or our licensing obligations. Specific retention periods are as follows:

• Account and identity data: Retained for a minimum of five (5) years following account closure, in compliance with anti-money laundering record-keeping requirements applicable under our gaming licence.
• Financial transaction records: Retained for a minimum of seven (7) years to satisfy financial record-keeping obligations.
• Gaming activity logs: Retained for a minimum of three (3) years from the date of each session, for responsible gaming monitoring and dispute resolution purposes.
• Customer support communications: Retained for two (2) years from the date of the last communication, unless a complaint or dispute remains unresolved, in which case records are retained until the matter is fully concluded.
• Self-exclusion records: Retained indefinitely to ensure that self-excluded players cannot re-register in breach of their exclusion period.
• Marketing preferences: Retained until you withdraw consent or close your account, whichever is earlier.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with any identifiable individual.

ah77 uses cookies and similar tracking technologies to improve the functionality, performance, and security of the platform. Cookies are small text files stored on your device when you visit the ah77 website. They do not contain executable code and cannot install software on your device.

ah77 uses the following categories of cookies:

• Strictly Necessary Cookies: Essential for the operation of the ah77 platform. These enable core functions such as maintaining your login session, remembering your account preferences, and applying responsible gaming limits. These cookies cannot be disabled without impairing platform functionality.
• Performance & Analytics Cookies: Used to understand how players interact with the ah77 platform, which pages are visited most frequently, and where technical errors occur. Data collected is aggregated and anonymised. These cookies help us improve the platform experience for all Pakistani players.
• Functional Cookies: Used to remember your preferences such as language settings, preferred currency display (PKR), and customisation of the game lobby.
• Targeting & Marketing Cookies: Used only where you have provided consent. These cookies allow ah77 to present relevant bonus offers and promotions based on your activity on the platform.

You may control cookie settings through your browser preferences. Please note that disabling certain categories of cookies may affect the functionality of the ah77 platform and your ability to access some features.

ah77 implements a comprehensive set of technical and organisational security measures designed to protect your personal data from unauthorised access, disclosure, alteration, or destruction. Our security infrastructure includes:

• 256-bit SSL/TLS encryption applied to all data transmitted between your device and the ah77 platform;
• Encrypted storage of sensitive personal data including passwords (hashed and salted) and identity documents;
• Access controls restricting internal access to personal data on a strict need-to-know basis;
• Two-factor authentication available to all registered players for additional account security;
• Automated threat detection systems that identify and respond to suspicious login attempts and unusual account activity;
• Regular security audits conducted by independent third-party security specialists;
• Data breach response procedures enabling ah77 to identify, contain, and report security incidents in accordance with applicable legal obligations.

While ah77 takes all reasonable precautions to protect your personal data, no internet transmission or electronic storage system is completely secure. You are responsible for maintaining the security of your own ah77 account credentials. If you believe your account has been compromised, please contact ah77 support immediately via live chat.

Subject to applicable data protection law and our legal obligations under our gaming licence, you have the following rights in relation to the personal data that ah77 holds about you:

To exercise any of the above rights, please contact ah77 at [email protected] (plain text only — not a clickable link) with the subject line "Data Rights Request". We will respond to all verified requests within 30 calendar days. We may need to verify your identity before processing your request to prevent unauthorised access to your data.

ah77 employs age verification procedures at registration and prior to the processing of any withdrawal request. These procedures are designed to prevent individuals under 21 from accessing the platform. Where age verification cannot be satisfactorily completed, account access will be suspended until valid documentation is provided.

We encourage parents and guardians in Pakistan to use parental control software to restrict access to online gaming platforms on devices used by minors. For more information on responsible gaming tools available at ah77, please visit our Responsible Gaming page.

ah77 reserves the right to update or revise this Privacy Policy at any time to reflect changes in applicable law, our data processing practices, or the services we offer. The effective date and version number displayed at the top of this document will be updated to reflect any revision.

Where a change is material — meaning it affects your rights or the way we process your personal data in a significant way — ah77 will provide advance notice to registered players via email notification or a prominent in-platform announcement. Minor updates, such as clarifications that do not change the substance of this Policy, will be published without prior notice.

Your continued use of the ah77 platform following the publication of a revised Privacy Policy constitutes your acknowledgement and acceptance of the updated Policy. If you do not agree with the revised Policy, please cease using the platform and contact our support team to request account closure.

For any questions, concerns, or requests relating to this Privacy Policy or the way ah77 handles your personal data, please contact our Data Protection team using the following details:

• Email: [email protected] — Subject line: "Privacy Query" or "Data Rights Request" (plain text address — not clickable)
• Live Chat: Available 24 hours a day, 7 days a week via the ah77 platform after logging in
• Response time: Privacy queries responded to within 5 business days; formal data rights requests within 30 calendar days

If you are not satisfied with ah77's response to a privacy complaint, you have the right to escalate your complaint to the relevant supervisory authority under ah77's international gaming licence. Details of the applicable supervisory authority are available from our support team upon request.